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Beyonce to Launch Rise Fragrance

A beautiful gold bottle was created for the pop star's new scent, to debut in 2014.

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By: Jamie Matusow

Editor-in-Chief

Beyonce will be launching a new fragrance for 2014, called Rise. It’s in a striking gold bottle that looks like it has crystals coming out of its cap.

The scent is a follow-up to the pop star’s Heat and Pulse, which are manufactured by Coty – and it’s set to debut in time for Valentine’s Day.

The fragrance was composed by perfumer Loc Dong of IFF. The eau de parfum opens on top notes of bergamot, apricot and basil sorbet. At its heart is a unique ‘Gold Symphony’ orchid accord, freesia and jasmine sambac. The base contains cashmere woods, musk and vetiver notes.

Gold seems to be trending – Jay Z recently launched GOLD Jay Z.



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